There is a reason why skyscrapers take so long to break ground.
Before a single beam is raised, months are spent digging down. They pour concrete, set pylons, and test the soil. If they rushed this part, the building would collapse under its own weight.
Your business is no different.
We have spent the last few weeks discussing Phase 1: Identify—mindset, validation, and audience. Some people find this part boring. They want to rush to the logo, the website, the noise.
But here is the reality: If you skip the foundation, you are building on quicksand.
By the end of the first month of our 12-week program, our members don’t just have “ideas.” They have a blueprint. They know exactly who they are serving and why. They have confidence because they aren’t guessing anymore.
Now that the foundation is set, we are ready to build the house.
Are you ready to stop digging and start climbing?
Link: Secure Your Spot in the Next Cohort
https://skillsetconsultingltd.co.uk/mcp/
Best,
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